Articles

  •  

Browse Articles

  • 20 Real Estate Photography Tips

    Fundamental to your home marketing is your home photography. Even if you always hire out your photography, every agent eventually finds themselves behind the lens. Here are 20 tips to consider when it's up to you to take photos of client property.
  • Getting the Right People on Your Bus: An Essential Element of Success

    A business is not an island unto itself. Each of us has our support network that helps us do what we do and having the right people in your network - on your team - can make all the difference.
  • Know Your Market: A Telling Look Back!

    This awesome history of housing trends offers clues to your future real estate home buyer demographic.
  • Why not Be Unique, Authentic and MEMORABLE!

    What does it mean to have a brand - and a memorable one at that? I'd like to share with you want a difference it has made to me as an agent and what an impact it has made in the lives of other professionals.
  • Multiple Offer Madness: Prepping the Sellers

    Multiple offers are a growing trend in many parts of the country as inventory fails to keep up with demand. We'll be exploring the many pitfalls of representing a seller in a multiple-offer market and how you can best prepare your seller for this possibility.
  • My Company's Brand or My Brand, Which Should I Use?

    There's a formula to staying top-of-mind among your prospects and marketers world-wide have long capitalized on it to great success - so why aren't you doing the same?
  • Multiple Offer Madness: Prepping the Buyers

    A dozen tips for how you can help your buyer win in a multiple-offer situation. It's isn't always about price! Read on.
  • Systems to Organize Your Business Paperwork

    All too often we see agents with hopeless piles of files, putting their business at risk of missing an opportunity or even negligence. Here's a simple paper management system specifically tailored for real estate professionals.
  • Inventory Shortages - The Next Bubble?

    Is a housing shortage leading to the next inflated market or are the price increases caused by it really just the market continuing to find its new normal? We have some great facts to help alleviate housing bubble fears, so read on!
  • The Changing Face of Real Estate: Lifestyle Housing

    Today we are seeing an increasing number of people who are not moving because they need to, but because their preferred lifestyle is what leading them to it. Here's the scoop on what that means for the real estate agent and how you can help your clients t...  more