Articles

  •  

Browse Articles

Showing articles posted using tag #real estate (x)
  • Editing Your Life... Essential for All Agents

    Time. Do you have enough of it? What's getting in your way from making the most of it? As agents we have many things demanding our attention at all hours of the day. We'll cover the concept of editing your life, that is, refining what you choose to spend ...  more
  • Reduce Your Effort and Attract Sales Effortlessly: Part IV

    Link to Part III
    When you, as a real estate professional, begin viewing the sales situation from the eyes of your client’s and prospect’s perspective, your point of view changes and your chances of success increases.Ask yourself questions ...
  • Reduce Your Effort and Attract Sales Effortlessly: Part III

    In both Part I and II, we discussed the importance for real estate professionals to put the focus of the sales process on the customer or prospect.  Today we look at the difference it can make.The Difference That Makes the DifferenceContribution i...
  • Reduce Your Effort and Attract Sales Effortlessly: Part II

    Link to Part I
    In Part II of this four-part series, we continue our discussion of the need for showing a sense of caring toward your real estate client. My best friend John is a salesperson.  He’s incredibly powerful, but he doesn’t a...
  • Reduce Your Effort and Attract Sales Effortlessly: Part I

    Being an effective real estate salesperson requires no extraordinary effort.  Effective sales people work much less than conventional “Forceful Salespeople” by becoming aware of the impact they have on potential clients.  As you r...
  • Do You Make These 3 Mistakes in Your Follow Up Calls?

    When talking recently with some of my coaching members, I reflected on 3 follow up mistakes that I was guilty of, all in one week, that I thought they could benefit from. These may seem obvious to some of you, but I felt they were important to share so...
  • Pricing With Confidence

    With so much on the line - the listing, the seller's expectations, sales revenue - agents should rightfully be concerned with pricing a property right the first time. Just as important, agents should be able to articulate why it's the right price when tha...  more
  • How to Get Your Prospects to Choose Which Ads You Run (and Why You Must Do This)

    If the ads you run don't earn you more than you spend, you shouldn't run these ads. Sounds logical doesn't it? But in the day-to-day operation of their businesses, the truth is that many agents have no idea how much their ads really cost. They know how...
  • Are You Making the Mistake of Treating Your Buyers Like Sellers?

    Having a steady stream of buyers to sell homes to is a must in any market, and it is for this reason that the most successful agents have made Buyer Agency an important part of their businesses.
    A problem I am seeing with some agents, though, is that ...
  • Why You Should Stop Doing Open Houses

    Industry statistics reveal that Traditional Open Houses are not very effective at selling homes. In fact, less than 1% of homes are sold as a result of a traditional open house. They’re a huge waste of your time and effort, and they’re a sh...